Few quick thoughts/reactions:
First, it'll be $199 on contract. Those off contract, $300 dreams? Crushed by reality.
Second, the specs are middling at best. Motorola is focusing on it being a "real world" device, even if that real world lasts only a fraction of the 2 year contract. That means the X8 mobile computing system. "Real world" also means screen technology from 2011, which I guess is necessary for its alleged 24 hour battery life. The issue, to me, is not whether it's awesome now. The issue is whether it will be awesome at the end of the 2 year contract you just signed to get the bloody thing. My guess? It'll be good for a year, but once the contract update comes around you'd do anything to get out of it.
Third, the customizations are awesome. If you're on AT&T. Otherwise, I hope you like cheap white/black plastic. Oh yeah, I hope you don't need 32gb either--that's another AT&T exclusive.
Oh well. I sort of bought into the hype around 11 a.m. this morning. Right now, I'm feeling fully vindicated. Which is an odd, and somewhat sad feeling. If anyone had a shot at rivaling Samsung, it could have been Motorola.